头奖30万年薪工作机会的比赛，靠谱吗？

心服

　　30万年薪，对于大多数毕业生甚至是工作多年的人来说都是遥不可及，但是最近一个规模不大的手机品牌商——深圳市锋达通通讯设备有限公司竟然开出30万年薪寻找最有抱负的平面设计师。该公司以此为噱头，为即将推出的新款手机“爱色”做预热营销，此举无可厚非。但是，目前有太多鱼目混杂的大小比赛，爱色比赛无论从可信度、可参与性都遭遇到社会各界各种质疑。那么，像这个“30万年薪寻找最有抱负的平面设计师”的比赛是否有参加的意义与价值呢？



　　　质疑一：小公司花大价钱聘请壁纸设计师？
　　此次比赛最大的亮点与噱头莫非是30万年薪了。在小米打出100万征集壁纸之后推出此比赛，是不是跟风尚不做讨论。但是，作为一个中档国产手机公司真的有这样“高价”水平聘请一位壁纸设计师吗？用这样的价钱请一位技术人员是否更有意义呢。
　　　质疑二：30万年薪仅是公司一厢情愿？
　　30万年薪对于职场新人是个大数目，但是对于真正有经验的老匠来说也许并不值一提。倘若最终获胜者并不希望留在该公司工作，是将30万元兑现还是另选他人？倘若获胜者是在读学生，30万年薪offer能否保留到该生毕业？倘若获胜作品是摄影照片，其作者并不能为公司产品设计上出力，这种情况又要怎样处理？
　　　质疑三：作品不限形式，网络评选结果，是否不公正？
　　主办方对作品表现形式无要求，平面设计、摄影、漫画、插画、涂鸦、图像构成等等皆可。现在网络发达，参赛者可随意download一张图片参赛，作品质量难以保证……抄袭or原创永远是一个令人头痛的问题！
　　另外，此次大赛的评选方式完全由网络大众评定，也就意味着参赛选手可以透过网络进行拉票？这样一来，比赛的公正公平性怎样保证？
　　　靠谱吗？
　　　虽说笔者对此次比赛有以上大大小小的质疑，但是话说回来，反观此次“爱色·致青春”手机壁纸设计大赛，还是有可圈可点之处。
　　　首先是主办方。此次大赛不是由锋达通公司一方主办的纯商业大赛，而且与广东省高校文科重点研究基地——深圳大学传媒与文化发展研究中心联合举办。近年来，该中心致力于“广告与品牌传播”和“影视与视觉传播”研究，同时也重视与政府及业界的优秀企业进行实践研究与交流。双方合作举办一个商业与学术并重的壁纸大赛，还是具有一定权威度和可信度。
　　　其次，大赛结果采用大众投票形式，利用常规网络投票自然再平常不过。但本次大赛在传统官网的基础上加入了新媒体微博和微信。利用时下火热的微博微信进行日常信息的推送，投票及抽奖，方式较为新颖。
　　　另外，大赛信息中提及了大赛设有法律顾问单位。大赛投稿形式、投票方式、最终30万如何兑现的问题，想必是有合法途径可以得到解决。
　　　总结：大赛有亮点，参不参加在于个人选择。
　　目前的选拔性比赛种类繁多，大学生设计大赛已经琳琅满目，何况众多商业大赛。对爱色手机壁纸设计大赛存在质疑的声音无可厚非。不过，客观来说，该比赛还是有其自身的亮点。奖品颇具吸引力，推广方式有亮点，组委会比较靠谱……因此，对于无论是设计类高校学生还是其他人群，放手一试还是可以，管他有没有30万，赢个苹果笔记本还是可以的！

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